LINDSEY A. MUELLER
Award-winning, results-oriented marketing professional with a proven track record of success executing multi-million dollar cross-platform marketing campaigns for some of the world's biggest brands. Adaptable and transformational leader skilled at building cross-functional relationships, coaching individuals to success and identifying opportunities that establish organizational goals.
2021 - PRESENT
THE WALT DISNEY COMPANY
Manage the development and implementation of synergy marketing strategies across the Disney-owned broadcast network ecosystem in support of Disney+ releases and Disney+ brand initiatives including Disney+ Day; and execute integrated marketing added-value promotions in support of key titles.
Networks Include: ABC & ABC owned stations, Freeform, ESPN, Disney Channel/XD, National Geographic, FX, and Hulu
Film & Series Include: Muppets Haunted Mansion, Just Beyond, Home Sweet Home Alone, Welcome to Earth, Diary of a Wimpy Kid, The Book of Boba Fett, and more
2012 - 2020
VIACOM MEDIA NETWORKS
Built strategic partnerships with high profile national advertisers through the ideation and execution of customized award winning experiential, on-air & digital/social marketing programs across the Viacom cable portfolio. Collaborated with channel teams, development executives, production executives, and show runners in creation of innovative in-show marketing solutions.
Clients Included: Dr Pepper Snapple Group, Red Bull, Just Fab, Carl's Jr., Hershey's, Subway, Amazon, PlayStation, Fiat, Focus Features, Fox, Dave & Buster's, Beats by Dre, Secret, Burger King, Ubisoft, Netflix, Facebook, Walt Disney Pictures, Lionsgate, WB, Essentia, Toyota, AT&T, Macy's, Universal Pictures, Searchlight, and 20th Century Fox
Series Included: The Real World, MTV's The Challenge, Teen Wolf, Awkward, Faking It, Finding Carter, Scream, Mary + Jane, Sweet Vicious, Alternatino, Younger, and Martha & Snoop
2009 - 2012
SONY PICTURES ENTERTAINMENT
Oversaw the marketing strategy and implementation of international promotions and licensing partnerships in over 70 international territories for major Sony Pictures Entertainment theatrical releases.
Global/Pan-Regional brand partnerships included: McDonalds, Peugeot, Carl's Jr., Dunkin Donuts, Hamilton Watches, Baskin Robbins, Quick, SC Johnson, Nerds, Starwood Hotel Group, Air France, and Haribo
Films Included: Eat, Pray, Love, The Smurfs, The Adventures of TinTin, The Green Hornet, Men in Black 3, and Hotel Transylvania
2005 - 2008
HURON CONSULTING
Specialized in project management and process reengineering as an associate and senior associate consultant. Performed assessment, design, and implementation efforts across four prestigious U.S. based healthcare systems with programs designed to help drive increased organizational A/R and improve employee performance and satisfaction.
Healthcare Systems Included: Children's Hospital LA, Texas Health Resources, Intermountain Healthcare, Washington Hospital Center